《中国文化产业和旅游业年度研究报告》发布

Core Insights - The "2025 Annual Research Report on China's Cultural Industry and Tourism" indicates a steady progress in the cultural and tourism sectors, highlighting a trend of high-quality development post-recovery [1] - The report emphasizes the importance of digital transformation and new business models, positioning cultural tourism consumption as a key driver for domestic demand recovery and a critical link for internal and external circulation [1] Group 1: Industry Trends - The report identifies ten major trends, including the modernization of cultural narratives, collaboration between industries, digitalization of industry logic, networking of regional functions, assetization of data elements, democratization of creative subjects, stratification of consumer markets, platformization of industry forms, boundary-less integration, and a dual-circulation development pattern [1] - The cultural and tourism sectors are experiencing enhanced vitality and scale efficiency due to new business models and digital transformation [1] Group 2: Challenges and Opportunities - The industry faces challenges such as supply-demand matching, structural adjustments, and regional balance [1] - The role of technology companies and platform firms is increasing in the cultural tourism sector, necessitating traditional companies to identify their competitive advantages [2] - The governance of the cultural and tourism sectors needs to adapt to the new digital economy, moving away from traditional regulatory methods to accommodate rapid developments in platform economies and immersive experiences [2]