Group 1 - Sandbox VR has announced its entry into Italy, with the first store located in Treviso, backed by exclusive development rights granted to Immexia Srl [1][3] - Immexia Srl plans to invest over €60 million (approximately 500 million RMB) to expand Sandbox VR's business across Italy, aiming to open up to 40 stores in the coming years [1] - The company currently operates over 70 venues across 13 countries on five continents, with a monthly visitor count of 150,000 and total ticket sales exceeding 5 million [3] Group 2 - The opening of the Treviso store is seen as a significant step in transforming entertainment and leisure experiences in Italy, signaling a strong demand for immersive entertainment [3] - Local partners expressed enthusiasm about the community's response to the opening, indicating readiness for new forms of entertainment and interactive experiences [3] - Sandbox VR aims to meet the growing demand for outdoor immersive entertainment through continuous innovation and global expansion [3]
投资超6000万欧元，Sandbox VR将在意大利开设40家门店
Sou Hu Cai Jing·2026-01-31 13:22