Deckers Outdoor (DECK) Jumps 19% W/W as Ugg, Hoka Boost Profits

Core Insights - Deckers Outdoor Corporation (NYSE: DECK) experienced a significant increase in share prices, rising by 19.36% week-on-week, driven by strong earnings performance from its brands Ugg and Hoka [1] Financial Performance - For the third quarter of fiscal year 2026, Deckers reported a net income increase of 5.3% to $481 million, up from $456.7 million year-on-year, while net sales grew by 7.1% to $1.96 billion from $1.83 billion [2] - Ugg generated $1.3 billion in revenue, reflecting a 4.9% increase from $1.24 billion in the same period last year, while Hoka's net sales rose by 18.5% to $628.9 million from $530.9 million [3] Growth Outlook - Following the positive earnings results, Deckers raised its full fiscal year growth outlook, now expecting net sales to be between $5.4 billion and $5.425 billion, an increase from the previous estimate of $5.35 billion [4] - The outlook for diluted earnings per share was also revised upward to a range of $6.80 to $6.85, compared to the earlier forecast of $6.30 to $6.39 [4] Market Position - The company highlighted strong gross margins due to high levels of full-price selling from UGG and HOKA, indicating a positive trajectory for profitable growth in premium and differentiated brands within expanding market segments [5]