逛大集、赏民俗、观美景……年味渐浓！节前消费市场人气旺、订单足

Group 1 - The consumer market is experiencing a vibrant atmosphere as the Spring Festival approaches, with increased activity in shopping for traditional goods and enjoying cultural events [1] - In Shanxi, a variety of traditional goods are being showcased, particularly ceramic products featuring horse elements, which are popular among consumers [2] - The Chongqing Rongchang New Year market features a blend of intangible cultural heritage performances, local delicacies, and creative shopping options, with horse-themed cultural products gaining attention [4] Group 2 - In Fujian, the traditional "bench flower lantern dragon" performance, which has a history of over 200 years, is captivating audiences as it dances through the village, showcasing local heritage [6] - The Guangzhou Spring Festival Lantern Festival features impressive displays, including a 20-meter "Lion Awakening" light gate and various themed light installations that reflect the region's cultural essence [8] - In Anhui, creative flower buns shaped like horses and other New Year symbols are in high demand, with orders significantly increasing compared to regular sales [10] Group 3 - In Hebei, the integration of sports events with consumer activities is stimulating local economic activity, with a focus on showcasing unique products during the events [12] - The city of Cangzhou plans to host over 120 themed cultural and tourism activities during the Spring Festival, aimed at enhancing the festive experience for residents and visitors [14] - There is a notable increase in South Korean tourists booking trips to China, with a nearly 90% year-on-year growth in reservations, indicating a rising interest in diverse travel destinations [15]