McDonald's Debuts Exclusive McNugget® Caviar Just in Time for Valentine's Day - at No Cost to Fans

Core Concept - McDonald's is launching a limited-edition McNugget Caviar kit in partnership with Paramount Caviar, available exclusively online on February 10, 2026, ahead of Valentine's Day [1][3]. Product Details - The McNugget Caviar kit includes a 1oz tin of McNugget Caviar, a $25 Arch Card for Chicken McNuggets, crème fraîche, and a Mother of Pearl caviar spoon, all provided at no cost to fans [2][3]. - The kits will be available at 11 a.m. ET on February 10, 2026, at McNuggetCaviar.com, with limited supplies [3]. Brand Collaboration - The collaboration with Paramount Caviar aims to create a unique pairing of McDonald's Chicken McNuggets and premium Baerii Sturgeon caviar, enhancing the dining experience for special occasions [4]. Marketing Strategy - McDonald's encourages customers to celebrate Valentine's Day with the McNugget Caviar kit, promoting it through social media platforms like Instagram, TikTok, X, and Facebook [5]. Company Background - McDonald's USA operates approximately 13,500 restaurants in the U.S., with 95% being independently owned and operated by franchisees [6]. - Paramount Caviar, established in 1991, is recognized as a distinguished caviar brand in the U.S., known for its commitment to quality and sustainability [7].