抖音成为2026年总台新媒体《竖屏看春晚》独家合作伙伴，支持多机位并行直播

Core Insights - Douyin has become the exclusive partner for the 2026 Spring Festival Gala's new media "Vertical Screen Viewing" experience, enhancing the audience's viewing options [1] - The platform will offer multiple live streaming formats, including vertical, horizontal, and behind-the-scenes content, utilizing multi-camera technology for a comprehensive viewing experience [1] - A special "Barrier-Free Broadcast" feature will be introduced to improve accessibility for visually and hearing-impaired audiences [1] Group 1 - Douyin will focus on creating a vertical screen viewing experience that caters to mobile usage habits, allowing for a more immersive appreciation of performances [1] - The platform's multi-camera capabilities will enable seamless switching between horizontal and vertical views, providing diverse perspectives of the gala [1] - The integration of the news channel's special program "Year After Year" into Douyin's live stream will offer an interactive behind-the-scenes experience [2] Group 2 - Douyin has launched a pre-event campaign called "Watch the Spring Festival Gala on Douyin for New Year Blessings," allowing users to reserve live streams and participate in prize draws [2] - Various platforms, including Douyin, Douyin Lite, and Douyin Volcano, will collaborate to provide users with a range of New Year gifts, enhancing the festive atmosphere [2]