贵州茅台旗下核心营销子公司将“换帅” 80后女将谢钦卿被提名为董事长

Group 1 - The core point of the article is the leadership change at Moutai Sauce Aroma Liquor Marketing Co., Ltd., with Xie Qinqing nominated as the new chairman, succeeding Zhang Guichao, who is expected to be promoted [1] - Xie Qinqing, born in September 1982, has held various positions within the Moutai Group, including employee director and department head, indicating a strong background in company management [3] - The personnel adjustment comes at a critical development stage for Moutai's series of liquors, which are positioned as key growth drivers for the company [3] Group 2 - Moutai Sauce Aroma Liquor Company is responsible for operating several brands, including Moutai Prince Liquor, Hanjiang, and Moutai 1935, which are part of the company's dual-driven strategy [3] - Sales figures for Moutai Sauce Aroma series liquor reached 24.68 billion yuan and 17.88 billion yuan in the first three quarters of 2024 and 2025, respectively [3] - Moutai Group has identified its series of liquors as a crucial growth engine, with Moutai 1935 being positioned as a billion-level high-end product, aimed at enhancing the mid-to-high-end product line and expanding market coverage [3]