Core Viewpoint - Bilibili (B站) has announced a renewed partnership with China Central Television (CCTV) for the 2026 Spring Festival Gala, becoming the exclusive bullet screen video platform for the event [1][2]. Group 1: Partnership and Event Details - Users will be able to watch the live broadcast of the Spring Festival Gala on Bilibili and interact through real-time bullet comments [1][2]. - Last year, over 100 million viewers watched the Spring Festival Gala live on Bilibili, with 83% of them being under 30 years old [1][2]. Group 2: Performance Metrics - The replay of the 2025 Spring Festival Gala on Bilibili garnered over 300 million views [1][2]. - User-generated content related to the Spring Festival Gala achieved over 25.4 billion views [1][2]. Group 3: Technical Enhancements - Bilibili plans to increase its technical investment this year to significantly enhance the bullet comment experience compared to last year [3].
B站再和总台春晚合作 直播春晚将开放真弹幕互动