市场监管部门将出台放心消费标准
Bei Jing Shang Bao·2026-02-05 16:37

Core Viewpoint - The State Administration for Market Regulation (SAMR) is focused on enhancing consumer confidence and promoting high-quality economic development through various initiatives and standards by 2025 [1][4]. Group 1: Consumer Confidence and Market Regulation - By 2025, SAMR aims to significantly strengthen the domestic market and support economic growth through effective market regulation [1]. - The department has launched a three-year action plan to optimize the consumption environment, achieving notable progress in stimulating consumer potential [3]. - Over 210 national standards for major consumer goods and services have been established, including those for home appliances, furniture, and cultural tourism [3]. Group 2: Addressing Consumer Pain Points - SAMR has initiated the "Iron Fist" action to tackle consumer complaints, focusing on issues like toy safety and e-commerce trademark infringement, resulting in 72,000 cases being handled [3]. - A total of 823,600 consumer products and 1,398,000 power banks were recalled to reduce consumer risks [3]. - The department has also dealt with 1,932 cases of unfair competition in the online market, imposing fines totaling 71.5 million yuan [3]. Group 3: Improving Consumer Experience - SAMR has launched initiatives for cross-regional returns and exchanges, with 214,000 offline stores participating in a no-reason return policy [4]. - The complaint public disclosure rate on the national 12315 platform has increased to 98.4%, enhancing consumer rights protection [4]. - Future plans include developing standards for consumer confidence and fostering a wide range of trustworthy markets and scenic areas [4]. Group 4: Competition and Fair Market Practices - In the past year, SAMR has intensified efforts to combat the abuse of power and limit competition, with a 34% increase in investigations and a 32% rise in case resolutions [5][6]. - The department plans to focus on eliminating local protectionism and administrative monopolies by implementing special actions and revising relevant regulations [6]. - A new anti-monopoly media platform has been launched to regularly publish important activities and policy interpretations in the anti-monopoly field [6]. Group 5: Regulation of Platform Economy - The rapid growth of platform economies like live e-commerce has brought challenges, including false advertising and irrational competition [7]. - SAMR has taken steps to address issues in the platform economy, including rectifying unreasonable rules and preventing excessive charges [7]. - Future efforts will focus on enhancing platform accountability, regulatory mechanisms, and promoting fair competition in the online marketplace [8].

市场监管部门将出台放心消费标准 - Reportify