阿里千问免单活动致多家奶茶店爆单,网友吐槽:系统崩了用不了
Sou Hu Cai Jing·2026-02-06 09:19

Group 1 - Alibaba's Qianwen APP launched a "Spring Festival 3 billion free order" campaign, initiating a "milk tea offensive" [1] - Within 3 hours of the campaign launch, over 1 million milk tea orders were placed through the Qianwen APP [1] - The campaign led to a rise in Hong Kong-listed tea beverage stocks, with Gu Ming up over 5% and Cha Bai Dao up over 4% [1] Group 2 - The free order card can be used at over 300,000 milk tea shops nationwide, including brands like Mixue Ice City and Luckin Coffee [1] - Each user can receive 21 no-threshold free order cards worth 25 yuan each, totaling 525 yuan, and have a chance to win a 10,000 yuan Qianwen AI life card [1] - A second wave of benefits will start on February 13, offering cash red envelopes up to 2,888 yuan [1] Group 3 - Users reported issues with the Qianwen APP, including system crashes and difficulties in placing orders [1][9] - Some users experienced delays in receiving their orders, with reports of stores being overwhelmed and temporarily closing [6][9] - The event reflects a trend of high demand during promotional activities, reminiscent of previous subsidy wars in the food delivery sector [11] Group 4 - The Spring Festival AI marketing battle is intensifying, with Alibaba's investment in this campaign being the largest in its history [11] - Other major companies like ByteDance, Tencent, and Baidu have also announced their AI marketing plans for the Spring Festival, with a total of 4.5 billion yuan in red envelopes prepared for users [11]

阿里千问免单活动致多家奶茶店爆单,网友吐槽:系统崩了用不了 - Reportify