广货行天下清远专场启幕，粤味珍品热销焕新新春消费

Core Insights - The event "Guanghuo Hang Tianxia" featuring major influencers and local products was launched in Qingyuan, integrating online live streaming with offline exhibitions to promote local agricultural products nationwide [2][3]. Group 1: Event Overview - The event aims to enhance the visibility of Qingyuan's agricultural products and promote the "Yuewei Zhenpin - Qingyuan Good Ingredients" brand, positioning Qingyuan as a quality agricultural product supply hub in the Guangdong-Hong Kong-Macao Greater Bay Area [3]. - A total of 44 influencer teams participated, with 42 enterprises exhibiting offline and 17 enterprises showcasing 66 quality products online, leading to a significant promotional push for Qingyuan products [3][4]. Group 2: Sales Performance - By 6 PM on February 7, the online sales revenue reached 15 million yuan, contributing to a 15.9% year-on-year increase in Qingyuan's live e-commerce retail sales [3]. - The event featured 40 specialty product booths and 27 live streaming rooms, creating a vibrant atmosphere for product promotion [3][4]. Group 3: Product Highlights - Key agricultural products showcased included Qingyuan chicken, Yingde black tea, Xiniu bamboo shoots, and Qingyuan silk rice, all part of Qingyuan's "Five Billion" agricultural leading products [4]. - The event emphasized quality and transparency, enhancing market credibility and brand recognition for Qingyuan chicken, which is expected to solidify its domestic market presence [4]. Group 4: Influencer Engagement - Influencers from various backgrounds, including international bloggers, played a crucial role in connecting Qingyuan products with the national consumer market, showcasing the appeal of local specialties [6]. - Notably, a Ukrainian influencer praised the quality of Qingyuan chicken and Yingde black tea, highlighting the event's success in reaching a broader audience [6]. Group 5: Organizational Support - The event was guided by multiple provincial departments and organized by local government bodies, indicating strong institutional support for promoting Qingyuan's agricultural sector [6].