Here’s What Affirm Holding’s Introduction of Buy Now, Pay Later to QuickBooks Means For Investors

Group 1 - Affirm Holdings, Inc. (NASDAQ:AFRM) is recognized as one of the top 10 financial stocks for long-term investment, particularly following a partnership with Intuit to integrate buy now, pay later (BNPL) options into QuickBooks [1] - The partnership aims to enhance small businesses' payment solutions, potentially increasing conversions and improving cash flows [1] - Kyle Peterson of Needham upgraded Affirm from Hold to Buy, setting a price target of $100, indicating a potential upside of 69.5% from current levels, which is higher than the median Wall Street estimate of 55.38% [2] Group 2 - Affirm operates a payment network across Canada, the United States, and internationally, offering a consumer-focused app and point-of-sale payment solutions [3] - The company was incorporated in 2012 and is headquartered in San Francisco, California [3] - The potential acquisition of a limited bank charter could significantly impact Affirm by providing access to deposit funding for loans and reducing third-party risks [2]