平安健康险首发“长相伴”健康会员卡,引领行业健康管理新范式

Core Insights - Ping An Health Insurance is committed to the "Healthy China" strategy, aiming to integrate health insurance with medical and health services, transitioning towards a professional medical health management company [2][3] - The company has launched the "Healthy Kitchen" standard to address unhealthy dietary habits, providing guidelines for nutrition, safety, processing, and cooking [2] - The "Forever Together" health membership card offers comprehensive health benefits, promoting a positive cycle of health rewards for members [2][3] Group 1 - The collaboration with Peking University Health Science Center aims to promote health management starting from family kitchens [2] - The launch of over 80 safe and traceable health food products in the "Healthy Kitchen" online store is part of the initiative to enhance health management at home [2] - The membership card includes nine benefits, such as dietary guidance, discounts on health products, and medical service perks, encouraging healthier lifestyles [2] Group 2 - The "Ping An Happy Health" insurance service system was upgraded last October, focusing on active living, quality medical care, digital healing, and long-term protection [3] - The membership card extends health management to preventive and ongoing care, helping clients convert healthy behaviors into "health assets" [3] - The company aims to deepen the integration of medical and insurance services, contributing to the construction of a healthy China and enhancing the well-being of the population [3]

平安健康险首发“长相伴”健康会员卡,引领行业健康管理新范式 - Reportify