绝味食品登胡润中国食品行业百强第79位

Core Insights - The Chinese food industry is accelerating its transition towards high-quality development, with quality enhancement becoming a consensus within the industry. Recently, the "2025 Global Launch · Hurun China Food Industry Top 100 List" was released, where the company ranked 79th, marking a significant recognition of its industry position and digital development progress [1] Group 1: Supply Chain and Quality Assurance - The company has established a large-scale direct procurement system, signing long-term cooperation agreements with leading meat and poultry suppliers, and has invested in upstream enterprises to enhance supply chain resilience, ensuring raw material quality and cost control [2] - The company operates over 20 intelligent central factories nationwide, utilizing automated marinating equipment and rapid cooling technology to ensure consistent flavor across all stores and significantly improve production efficiency [2] - The company has developed a cold chain logistics system, equipped with over 2,000 GPS temperature-controlled vehicles, creating a three-tier logistics network with a delivery radius of 500-800 kilometers, ensuring fresh products reach consumers within 24 hours [2] Group 2: Product and Business Model Innovation - The company launched a new product, the 4.9 yuan hot marinated cup set, which includes rice noodles and hot marinated soup, achieving over 800,000 sales on Douyin in the first month, significantly increasing store traffic and creating a phenomenon in the market [3] - The company introduced three differentiated store formats: Juewei PLUS, Juewei Fresh Marinated, and Juewei Pot, to cover various consumer scenarios. Juewei PLUS targets young social consumers, Juewei Fresh Marinated focuses on community needs, and Juewei Pot caters to the lunch market for white-collar workers [3] - The recognition in the "2025 Global Launch · Hurun China Food Industry Top 100 List" reflects the industry's and market's high regard for the company, which is leading the marinated food sector towards standardization, intelligence, and all-scenario consumption through digital empowerment and innovation [3]