Core Insights - OpenAI has announced the introduction of advertisements in its ChatGPT platform, which will appear at the bottom of responses for free and Go subscription users, while Plus, Pro, business, and educational users will not see ads [1][10] - The company aims to use ad revenue to support the infrastructure and operational costs of free and low-cost services, ensuring broader access to AI technology [10][12] - OpenAI emphasizes that ads will not affect the quality of responses and will be clearly distinguished from the content generated by the AI [1][5] Advertising Implementation - Ads will be tested primarily for free and Go subscription users, with a monthly fee of at least $20 required to avoid ads entirely [1][10] - OpenAI's CEO Sam Altman indicated that the monthly growth rate of ChatGPT has returned to over 10% and that an updated chat model will be deployed soon [3] - The company has established high standards for advertising, ensuring that ads are relevant, useful, and do not compromise user privacy [5][6] User Experience and Privacy - OpenAI has set principles to maintain user trust, including keeping ads separate from AI responses, ensuring privacy in conversations, and allowing users to control ad personalization [5][7] - Users will have the option to provide feedback on ads and can disable personalized ad settings, ensuring that sensitive topics are not targeted by ads [10][12] - The company aims to balance profitability with user experience, learning from early user feedback during the testing phase [10][12] Competitive Landscape - Other companies, such as Adobe and Target, have begun to announce their participation in the ad testing phase, indicating a potential shift in the AI industry's approach to monetization [12][13] - Competitors like Anthropic have committed to not using ads, highlighting differing business models within the AI sector [12][13] - OpenAI's approach may influence how other AI companies consider integrating advertising into their platforms in the future [12][13]
ChatGPT的第一块广告位,被谁买走了?OpenAI:别骂,我们这次所有底线都招了
3 6 Ke·2026-02-10 09:11