Core Viewpoint - The Beijing Municipal Bureau of Culture and Tourism has partnered with Ant Group's Alipay to launch the "Greenway PASS Card," which utilizes NFC technology to enhance the tourism experience by integrating features like smart check-in maps, AI digital tour guides, and AR interactive effects [1] Group 1 - The "Greenway PASS Card" allows citizens and tourists to explore the scenic greenways while listening to stories about the natural and cultural heritage [1] - The initiative aims to upgrade consumption scenarios by providing one-stop recommendations for dining, accommodation, and shopping [1] - The first batch of 52 tourism and leisure greenways in Beijing connects ecological resources, historical sites, and local life, moving beyond just sports and transportation functions [1] Group 2 - The next step involves tailoring the "Greenway PASS" full-scene service for the 52 greenways, facilitating a convenient experience for users to explore the city [1]
解锁绿道新玩法 北京推出“绿道PASS卡”
Bei Ke Cai Jing·2026-02-10 10:00