央行：坚持扩大内需战略基点，加快推进金融支持消费政策取得实效

Core Viewpoint - The central bank's report emphasizes the importance of expanding consumer demand and high-quality consumption supply, highlighting the need for effective financial support policies for consumption [1] Group 1: Consumer Demand Expansion - The report advocates for a strategy focused on expanding domestic demand, accelerating the implementation of financial support policies for consumption [1] - Financial institutions are encouraged to effectively utilize relending policy tools and increase credit investment in key areas of service consumption [1] Group 2: Financial Innovation and Support - Financial institutions are urged to innovate products and services tailored to consumer scenarios, actively meeting the diverse and personalized funding needs of residents [1] - There is a call for enhanced collaboration between financial and fiscal policies, particularly in implementing fiscal interest subsidy policies for loans in the consumption sector [1] Group 3: Loan Balances and Growth - As of the end of 2025, the loan balance in key areas of service consumption is projected to reach 2.8 trillion yuan, reflecting a year-on-year growth of 6% [1] - The total household consumption loan balance has reached 21.2 trillion yuan [1]