倍轻松:已构建“科技产品+速效按摩”的新型商业模式

Core Viewpoint - The company has developed a new business model that combines traditional massage product sales with massage services, enhancing consumer experience and brand loyalty [1] Group 1: Business Model Innovation - The company has created a new business model termed "technology products + quick-effect massage" [1] - This model aims to provide personalized quick-effect massage services, significantly improving consumer experience and meeting diverse needs [1] - The emotional connection between consumers and the brand is strengthened through frequent high-quality service interactions, leading to increased brand recognition and loyalty [1] Group 2: Brand Development - The company has established the "Easy Moment" health management brand under the new model [1] - The revenue model is based on self-developed technology products combined with manual techniques and moxibustion therapy, generating income through quick-effect massage services and product sales [1] - As of December 31, 2025, the company plans to establish 16 "Easy Moment" stores nationwide, indicating initial success [1]