为什么大家都吵着去吉林过年？

Core Insights - Jilin has become a popular destination for the Spring Festival, driven by unique ice and snow resources and a variety of cultural activities, leading to significant growth in tourism and revenue [3][5][11] Group 1: Tourism Growth and Trends - Jilin expects to receive 1.8 billion ice and snow tourists and generate over 330 billion in tourism revenue during the 2026 Spring Festival, with both metrics showing double-digit growth [3] - The China Travel Service Association and Tuniu's report highlights three major travel themes: traditional customs, ice and snow tourism, and winter wellness [3] - Longhua Mountain Wanda International Resort saw a 14% increase in bookings compared to last year, while Wan Feng Tonghua Ski Resort experienced a 16% rise in bookings [3] Group 2: Ice and Snow Economy - Jilin's ice and snow economy extends beyond skiing, offering diverse winter activities such as winter fishing and ice skating [7][8] - New attractions and facilities have been developed, including the largest indoor ski resort in Asia and various immersive winter experiences [8][9] - Jilin's tourism infrastructure includes 311 A-level tourist attractions, with 9 five-star attractions, making it a leader in Northeast China [14] Group 3: Cultural and Event Offerings - Jilin has introduced numerous cultural events during the Spring Festival, including traditional festivals and unique dining experiences [9][10] - The province emphasizes local cultural heritage through various activities, enhancing the overall visitor experience [10][11] Group 4: Service Enhancements - Jilin has improved its tourism services, such as the "Changchun Rest Assured Tour" platform, which offers convenient equipment rental and delivery services [19][20] - The province has launched a 1 billion yuan ice and snow consumption voucher initiative to stimulate tourism spending [23] Group 5: Hotel Industry Insights - Despite rapid tourism growth, Jilin's hotel industry has significant room for improvement, with a high percentage of mid-range hotels and a lack of luxury accommodations [24] - New high-end hotels are emerging, such as the Changchun North Lake Hongju Hotel and the Wanda Momoland Hotel, catering to the growing demand for quality lodging [25] - Investment opportunities exist in high-quality and themed hotels, with a focus on local culture and unique experiences [27][28]