韩国现代：准备好了在欧洲市场，跟中国斗

Core Viewpoint - Hyundai Motor Group aims to improve its performance in the European electric vehicle market, which is becoming increasingly competitive, by launching new electric and hybrid models and independently addressing EU emissions regulations [1][5]. Group 1: Company Strategy - Hyundai plans to launch five new electric and hybrid models in the next 18 months, positioning itself as a strong competitor against new entrants in the market [1]. - The company has chosen not to purchase carbon credits from competitors, emphasizing a strategy of self-reliance to meet its emissions targets [1]. - Hyundai's market share in the EU and UK stands at 8%, the highest among non-European automakers, and aims to maintain this position [5]. Group 2: Regulatory Environment - Starting in 2025, automakers must reduce the average carbon emissions of new cars sold by 15% from 2021 levels, with penalties of €95 per gram for exceeding the limit [1]. - Many automakers are forming alliances to share carbon credits, while Hyundai remains one of the few companies not participating in such arrangements [5][4]. Group 3: Market Trends - The EU electric vehicle market is at a turning point, with electric vehicle registrations surpassing traditional gasoline vehicles for the first time in December last year [6]. - In 2025, the registration of new electric vehicles in the EU is projected to reach 1.88 million, a 29.9% increase year-on-year, with a market share of 17.4% [6]. Group 4: Future Challenges - Hyundai acknowledges that its pace of electrification is slower than industry expectations, with a goal to offer electric or hybrid versions across its lineup by 2027 [5]. - The year 2030 is identified as a significant challenge, as the EU requires a 55% reduction in emissions compared to 2021 levels [5].