Core Viewpoint - The MRO (Maintenance, Repair, and Operations) sector, despite being a seemingly low-profile market, is attracting significant capital interest as traditional consumer e-commerce growth slows down. Companies like Xin Yi Lin He are attempting to capitalize on this trend through IPOs and strategic acquisitions [2][3]. Industry Overview - The MRO procurement service market in China is projected to grow from CNY 3.0 trillion in 2020 to CNY 3.7 trillion by 2024, with a compound annual growth rate (CAGR) of 5.6%, indicating a substantial market opportunity [3]. - MRO products include essential items like hardware, lubricants, and various chemicals, which are aggregated on platforms to reduce supply chain costs and enhance pricing [2]. Company Performance - Xin Yi Lin He, established in 2013, operates the B2B e-commerce platform Rui Gu Mall, ranking fifth in the domestic MRO sector. The company reported a revenue increase from CNY 5.05 billion in 2023 to CNY 8.77 billion in 2024, a growth rate of 73.7%. However, its MRO platform business revenue is declining, with a 17.82% drop expected in 2024 [3][5]. - In the first three quarters of 2025, Xin Yi Lin He's revenue reached CNY 11.24 billion, but the contribution from its digital platform continued to decrease, accounting for only 24.4% of total revenue [5]. Financial Challenges - Xin Yi Lin He's sales and marketing expenses were CNY 2.99 billion in 2023, representing 59.21% of its revenue. The company faced operating losses of CNY 3.51 billion in 2023 and CNY 3.83 billion in 2024, with cumulative losses of CNY 9.51 billion over three years [7][19]. - The company holds only a 0.9% market share in the online MRO procurement service market, indicating limited scale and profitability [8]. Strategic Shifts - To address the challenges of its platform business, Xin Yi Lin He has shifted towards acquisitions, purchasing Shanghai Hezong for CNY 90 million in December 2023 and acquiring a 40% stake in Ming Lei Group for CNY 300 million in November 2024, aiming to enhance its control over the supply chain [9][10][11]. - The revenue from manufacturing operations surpassed that of the digital platform for the first time in 2024, contributing CNY 4.63 billion, or 52.7% of total revenue [12]. Debt and Valuation Concerns - Xin Yi Lin He faces significant financial pressure, with redeemable preferred shares amounting to approximately CNY 4.45 billion by September 2025, while total assets were only CNY 32.35 billion, leading to a debt-to-asset ratio of 185.85% [18][19]. - The company’s goodwill balance was CNY 82.26 million as of September 2025, raising concerns about potential impairments if acquired assets underperform [16]. Conclusion - Xin Yi Lin He's upcoming IPO is seen as a critical juncture for the company, which is navigating the complexities of transitioning from an e-commerce platform to a manufacturing entity while managing substantial debt and operational losses. The success of this transition will be pivotal for its long-term sustainability and investor confidence [20].
IPO对赌倒计时 赎回负债超45亿元 鑫谊麟禾卖身也还不起投资人债
Sou Hu Cai Jing·2026-02-11 03:38