Core Viewpoint - The upcoming "Lego New Year" special event aims to enhance market supply during the Chinese New Year, with a focus on expanding consumption and promoting economic growth [2] Group 1: Consumption Market Overview - The "14th Five-Year Plan" period has seen significant achievements in China's economic and social development, with retail sales of consumer goods surpassing 40 trillion and 50 trillion yuan, making consumption the primary driver of economic growth for five consecutive years [4] - Key characteristics of the consumption market include: - Optimization and upgrading of consumption structure, with the penetration rate of new energy passenger vehicles reaching 53.9%, an increase of 48.2 percentage points since 2020 [4] - Continuous release of service consumption potential, with per capita service consumption expenditure accounting for 46.1% of total household consumption, up 3.5 percentage points from 2020 [4] - Sustained innovation vitality, with the online retail sales in China nearing 16 trillion yuan, maintaining the global leading position for 13 consecutive years [4] Group 2: Rural and Urban Consumption Development - During the "14th Five-Year Plan" period, rural retail sales of consumer goods grew at an average annual rate of 5.4%, outpacing urban growth by 0.3 percentage points [5] - By 2025, rural online retail sales are expected to exceed 3 trillion yuan, marking a 6.7% increase from the previous year, with agricultural product online retail sales growing by 9.9% [5] Group 3: Domestic and International Market Interaction - The cumulative import of consumer goods exceeded 9 trillion yuan during the "14th Five-Year Plan" period, showcasing China's strong market appeal [5] - The development of international consumption center cities and the promotion of tax refund policies for outbound tourists have contributed to the rising popularity of "China Travel" and "China Purchase" among foreign consumers [5] Group 4: Future Consumption Expansion Strategies - The Ministry of Commerce plans to focus on expanding domestic demand and enhancing consumer welfare, with key initiatives including: - Promoting the upgrade of goods consumption and stabilizing the consumption base through policies like trade reform and expanding automotive and home appliance consumption [6] - Expanding service consumption by relaxing market access and fostering integration of various service sectors [6] - Cultivating new consumption types such as digital, green, health, and smart consumption, while supporting the launch of new brands and products [6] - Enhancing consumer experiences through various promotional activities and optimizing tax refund policies for inbound consumption [7]
商务部副部长答21,进一步扩消费要这么干
2 1 Shi Ji Jing Ji Bao Dao·2026-02-11 05:46