Guan Cha Zhe Wang·2026-02-11 10:00Core Insights - NetEase reported a stable performance in Q4 2025 with revenue of 27.5 billion yuan and total annual revenue of 112.6 billion yuan, achieving a Non-GAAP net profit of 37.3 billion yuan [1] - The company has invested 17.7 billion yuan in R&D for six consecutive years, focusing on AI as a core productivity system integrated across gaming, music, and education [1] - The "AI-native" strategy has led to significant revenue growth in various segments, with online gaming revenue reaching 89.6 billion yuan, a year-on-year increase of 11% [1] Financial Performance - Q4 revenue reached 20 billion yuan for innovation and other businesses, a 42% quarter-on-quarter increase, with total annual revenue of 6.8 billion yuan [2] - NetEase Youdao achieved annual revenue of 5.9 billion yuan, marking its first year of positive operating profit and cash flow [1][2] - NetEase Cloud Music generated 7.8 billion yuan in revenue, with steady growth in subscription services [1] AI Integration and Development - The company has implemented AI across various processes, achieving efficiency improvements of up to 300% in certain areas [3] - AI tools like CodeMaker and DreamMaker have transformed content production, enabling rapid creative delivery and significant expansion of asset libraries [3] - NetEase has pioneered AI-native gameplay features, including intelligent NPCs and real-time voice AI teammates, enhancing user engagement and retention [4][5] Product and Market Expansion - The classic game "Dream of the Red Chamber" achieved record revenue in its 23rd year, while "Yanyun Sixteen Sounds" saw significant user engagement and revenue growth [8][10] - NetEase's global strategy has led to "Yanyun Sixteen Sounds" reaching over 80 million users, marking a successful cultural export [10][11] - The company continues to innovate with new game releases and expansions, maintaining strong performance in both domestic and international markets [11] AI Commercialization and Ecosystem - NetEase Youdao's AI subscription service sales exceeded 100 million yuan in Q4, indicating strong market demand [6] - The company has developed a comprehensive AI content safety and risk control service, serving over 90% of leading large model vendors [7] - NetEase Cloud Music has enhanced user experience through AI-driven features, resulting in increased user engagement and content creation [7]