Core Viewpoint - The company has established a comprehensive operational system for its overseas online business across multiple e-commerce platforms, focusing on high-growth potential markets in Southeast Asia and the Middle East [1] Group 1: Overseas Business Development - The company has built an operational system for overseas online sales that includes platforms such as Amazon, TikTok, AliExpress, Yami, Shopee, and Lazada [1] - The company operates overseas through a dual model of "direct sales and franchising," with strategic business areas covering Europe, the United States, Japan, South Korea, and Southeast Asia [1] - Currently, the company is focusing on high-growth potential regions, particularly Southeast Asia and the Middle East, utilizing a "retail + service" model for important overseas offline experiences [1] Group 2: Franchise and Localization Strategy - The company has opened three experience stores overseas to enhance its presence [1] - In the franchise aspect, the company has successfully developed a benchmark brand store distribution model in the Thai market, focusing on the Southeast Asian region [1] - The company implements localized operational strategies in key overseas business areas to empower its internationalization process comprehensively [1]
倍轻松:截至目前,公司已于海外开设3家体验店