Core Viewpoint - The domestic pet market in China is experiencing rapid growth, with increasing awareness of health care among pet owners, leading to a surge in demand for pet hygiene products [1] Group 1: Company Strategy - The company has increased promotional investments in its domestic market, focusing on its own brands such as "HUSHPET" and "Yiping Huafang" [1] - The company is leveraging online platforms like Douyin and Xiaohongshu for content creation and dissemination, while also participating in various pet industry exhibitions and themed events to enhance brand recognition [1] - The company aims to steadily expand its domestic market share and promote the growth of its self-owned brand business [1] Group 2: Investment and Partnerships - The company is involved in investing in Ruipai Pet Hospital through a fund, with the hospital's application for listing on the Hong Kong Stock Exchange accepted in December 2025 [1] - Further developments regarding Ruipai Pet Hospital can be tracked through its information disclosures [1]
依依股份:宠物卫生护理用品市场需求迎来快速增长期