Booking.com Named Official Travel Partner of the Route 66 Centennial, Spotlighting the Great American Road Trip

Core Insights - Booking.com has been named the Official Travel Partner of the Route 66 Centennial, promoting road trips as a preferred travel choice for 79% of travelers seeking spontaneity and flexibility [1] - The Route 66 Centennial will feature numerous events throughout 2026, with Booking.com facilitating travel arrangements and accommodations along the iconic highway [1] Group 1: Booking.com Initiatives - Booking.com offers thousands of accommodation options along Route 66, including nostalgic motels and retro-inspired stays, enhancing the travel experience [1] - The platform provides flexible booking features, free cancellations on many properties, and a user-friendly app to streamline trip planning [1] - Booking.com aims to support local communities and small businesses along Route 66, emphasizing the cultural significance of the highway [1] Group 2: Route 66 Centennial Events - Key events include the Roads & Rails Festival in Albuquerque, National Kick-Off Event in Springfield, Texas Route 66 Festival in Amarillo, AAA Route 66 Road Fest in Tulsa, and the Mother Road Festival in Springfield, showcasing diverse cultural experiences [1] - Each event offers unique attractions, such as concerts, car shows, and local food festivals, encouraging travelers to explore the route [1] - Booking.com promotes various accommodations near these events, making it easier for travelers to participate in the celebrations [1]