一小区两年前买房送黄金,房子市值缩水,送的1000克黄金暴涨到112万元;网友:优秀案例!
Sou Hu Cai Jing·2026-02-12 11:07

Core Viewpoint - The "buy a house and get gold" promotion in Hangzhou has resulted in unexpected asset appreciation for homeowners, as the value of gold has significantly increased while property prices have declined, demonstrating a form of passive asset hedging [1] Group 1: Promotion Details - In June 2023, a real estate project in Lin'an District, Hangzhou, offered a promotion where buyers received between 700 grams to 1000 grams of gold depending on the property type [1] - At the time of the promotion, gold was priced at approximately 450 yuan per gram, making the value of 1000 grams of gold around 45,000 yuan, which represented an 18% discount on a property priced at about 2.5 million yuan [1] Group 2: Market Changes - Two and a half years later, international gold prices have surged to about 1120 yuan per gram, reflecting a nearly 149% increase since 2023 [1] - The market value of the 1000 grams of gold received by homeowners has risen from approximately 45,000 yuan to about 112,000 yuan [1] Group 3: Property Value Decline - Concurrently, property prices in the Lin'an area have significantly decreased, with the price per square meter dropping from about 22,000 yuan to approximately 14,700 yuan [1] - The market value of the same 119-square-meter property has fallen from 2.5 million yuan to around 1.63 million yuan, a decrease of about 870,000 yuan [1] Group 4: Asset Appreciation - Despite the decline in property value, the increase in gold value has led to an overall asset appreciation of about 250,000 yuan for homeowners [1] - This situation is viewed as a passive form of asset hedging, where homeowners unintentionally created a diversified asset combination of real estate and gold, mitigating the risks associated with the depreciation of a single asset [1]

一小区两年前买房送黄金,房子市值缩水,送的1000克黄金暴涨到112万元;网友:优秀案例! - Reportify