严管黄金市场，深圳划定10条红线！企业不得违规开展非法黄金交易活动

Core Viewpoint - Shenzhen has implemented strict regulations to standardize the gold market, prevent market risks, protect consumer rights, and promote healthy market development [2][4]. Group 1: Prohibited Activities for Enterprises - Enterprises are prohibited from engaging in illegal gold trading activities such as pre-priced trading, leveraged trading, and deferred trading through internet platforms [4][5]. - Illegal fundraising activities promising fixed returns under the guise of gold custody, leasing, or repurchase are banned [4]. - Enterprises must not mislead consumers through false advertising or exaggerated claims regarding gold products and investment returns [5]. Group 2: Prohibited Activities for Individuals - Individuals are not allowed to organize or participate in illegal gold pre-priced trading, illegal fundraising, or unauthorized gold investment activities [6]. - Development and sale of illegal gold trading software or apps are prohibited, as well as providing support for such activities [6]. Group 3: Prohibited Activities for Financial Institutions and Non-Bank Payment Institutions - Financial institutions must not conduct gold business without proper regulatory approval and must adhere to reporting requirements for large and suspicious transactions [7]. - They are also prohibited from providing services to illegal operators or promoting illegal gold activities [7].