Hua Er Jie Jian Wen·2026-02-13 21:41Core Insights - The company reported a total revenue of 9.858 billion yuan for the fiscal year 2025, marking a significant year-on-year growth of 76.85%. However, the net profit attributable to shareholders decreased by 3.08% to 964 million yuan, indicating pressure on profitability despite strong revenue growth [1]. Group 1: Financial Performance - Total revenue for 2025 reached 9.858 billion yuan, reflecting a year-on-year increase of 76.85% [1] - Net profit attributable to shareholders was 964 million yuan, showing a decline of 3.08% compared to the previous year [1] - The company acknowledged challenges in profitability due to raw material price fluctuations and intensified market competition [1] Group 2: Strategic Focus - The company is focusing on building a growth curve by investing in strategic initiatives, particularly in new products like handheld gimbal cameras [1] - The strategic shift is moving from a singular focus on panoramic sports imaging to a more mainstream market, with products like the Pocket series camera becoming a key focus [1] - The upcoming handheld gimbal camera, Luna, is set to launch in the first half of the year and is expected to differentiate itself with long-focus capabilities [2][3] Group 3: Market Positioning - The launch of Luna is seen as a direct challenge to industry giants, particularly targeting the market dominance of DJI's Pocket series [3] - The introduction of Luna with long-focus technology aims to create a differentiated product offering in the handheld gimbal camera market [3] - The company's ability to successfully penetrate the mass consumer market with new products like Luna is under scrutiny [4]