Sou Hu Cai Jing·2026-02-14 09:47Core Viewpoint - The company, DEYE Technology Co., Ltd. (德业股份), is embarking on a dual listing journey by submitting its prospectus to the Hong Kong Stock Exchange, aiming to capitalize on the growing photovoltaic energy storage market while facing intensified industry competition and survival challenges [1]. Group 1: Company Overview - DEYE Technology, led by 73-year-old founder Zhang Hejun, has transformed from a traditional manufacturing entity into a leader in the global household energy storage inverter market, with a current market capitalization of approximately 88 billion RMB [1][2]. - The company has successfully expanded its product offerings from dehumidifiers to energy storage systems, establishing a diversified product matrix that includes inverters, storage systems, and environmental appliances [5]. Group 2: Financial Performance - DEYE Technology has demonstrated robust financial growth, achieving total revenues of 7.48 billion RMB in 2023, 11.21 billion RMB in 2024, and 8.85 billion RMB in the first three quarters of 2025, with corresponding net profits of 1.79 billion RMB, 2.96 billion RMB, and 2.35 billion RMB [6][7]. - The company's net profit margin has improved from 23.9% to 26.5% over the same period, indicating strong profitability [6]. Group 3: Market Strategy - The company has strategically focused on international markets, with overseas revenue accounting for 58% in 2023, projected to rise to 75.9% by the first three quarters of 2025, significantly higher than domestic revenue contributions [8][9]. - DEYE Technology's gross profit margin has consistently remained above 38% since 2022, outperforming competitors in the industry [6][8]. Group 4: Future Prospects and Challenges - The funds raised from the Hong Kong IPO will be allocated to enhancing R&D capabilities, expanding production bases, and developing global marketing networks, which are crucial for maintaining industry leadership [10]. - Despite its growth, the company faces challenges such as potential trade barriers and policy risks in overseas markets, as well as increasing competition in the domestic market, which could lead to price wars and margin compression [10][11].