郑州入选全国试点，为期三年！

Core Insights - The "2026 Film Economy Promotion Year" launch event in Beijing has officially announced the list of cities for the national "Film+" consumption pilot program, with Zhengzhou being the only city from Henan province included, marking a significant step towards the diversification of the film industry in Zhengzhou [1][4] Group 1: Pilot Program Objectives - The pilot program focuses on five key tasks: cultivating incremental viewing consumption, upgrading cinema consumption, innovating film derivative consumption, creating "Film+" consumption brands, and establishing a consumption monitoring system [3] - National and provincial policies and funding will be directed towards pilot cities to build a diversified consumption ecosystem centered around film, aimed at stimulating economic growth [3] Group 2: Zhengzhou's Film Industry Development - Zhengzhou's film industry has shown remarkable growth, with a box office revenue of 649 million yuan in 2025, representing a 21% year-on-year increase, leading the province [2] - The city has 156 operating cinemas and 1,180 screens, and has introduced advanced projection systems such as LED and CINITY, along with the first XR theater in the country, positioning itself at the forefront of regional viewing experiences [2] Group 3: Opportunities from the Pilot Program - The pilot program will create multiple development opportunities for Zhengzhou, including building a closed industrial chain by linking the "Film+ Tourism" consumption chain and enhancing overall consumption [6] - The initiative aims to elevate the city's brand by promoting film shooting locations and cultural IPs such as "Heaven and Earth in the Middle" and "Huangdi's Hometown" [6] - It will also stimulate consumption growth by leveraging pilot policies and funding to create new consumption scenarios, benefiting the cultural tourism and service industries [6] Group 4: Implementation Plans - Zhengzhou plans to align with national requirements by refining a three-year pilot implementation plan, detailing project lists, responsible parties, and timelines to promote cinema upgrades, derivative product development, and festival brand building [6] - The goal is to establish a replicable "Zhengzhou experience" that advances the film industry towards a higher value chain, contributing to the modernization of the Central Plains [6]