BofA expands loyalty program to attract more customers

BofA expands loyalty program to attract more customers | ReutersSkip to main content[Exclusive news, data and analytics for financial market professionalsLearn more aboutRefinitiv]Bank of America logo appears in this illustration taken December 1, 2025. REUTERS/Dado Ruvic/Illustration [Purchase Licensing Rights, opens new tab]Feb 18 (Reuters) - Bank of America [(BAC.N), opens new tab] plans to launch a new loyalty program that will extend rewards to a wider range of customers, it said on Wednesday, as U.S. ...