大年初二全省4A级及以上景区迎客超380万人次 文旅融合绘出新春幸福画卷

Core Insights - The Guangdong cultural tourism market is experiencing significant growth during the Spring Festival, with 4A and above scenic spots receiving 3.831 million visitors, a year-on-year increase of 5.4% [1] - Various cultural and folk activities are enhancing the tourism experience, showcasing rich Lingnan cultural heritage [2] Group 1: Visitor Statistics - Key scenic areas received 3.831 million visitors, up 5.4% year-on-year [1] - 14 monitored ancient post road areas welcomed 812,000 visitors, a 4.7% increase [1] - 13 monitored red tourism sites attracted 230,000 visitors, growing by 5.2% [1] - 100 monitored rural tourism spots and historical villages received 601,000 visitors, a 1.6% increase [1] - 80 monitored public cultural institutions welcomed 226,000 visitors, up 2.1% [1] Group 2: Cultural Activities - Various folk rituals and intangible cultural heritage parades are enriching the festive atmosphere, such as the "Dawan Ancestor Worship" in Shenzhen and the "New Year Intangible Cultural Heritage Parade" in Zhongshan [2] - Cultural performances and exhibitions are ongoing, including lion dances and traditional music in various cities, enhancing the cultural experience for visitors [2] Group 3: Museum and Theme Park Engagement - Museums and cultural parks are popular destinations, with exhibitions like "Ink and Stone Elegance" in Shenzhen attracting art enthusiasts [3] - The Huizhou Su Dongpo Temple hosted a Hanfu-themed event, engaging visitors in traditional activities [3] - Theme parks and coastal experiences are thriving, with events like the "Snowy Wonderland" in Shenzhen and various New Year celebrations in Shantou [4] Group 4: Consumer Engagement and Digital Services - The "ticket root economy" initiative offers discounts at over 380 accommodation providers and 200 scenic spots for visitors with travel tickets [4] - The "Le You Guangdong" digital map 2.0 provides smart navigation for tourists, enhancing their travel experience [4] - Nighttime events, such as lantern festivals and fireworks, are attracting visitors and boosting nighttime consumption [4]