JPMorgan Bets on Branches: How Will This Translate to Revenue Growth?

Key Takeaways JPMorgan will open 160 branches in 30 states in 2026, renovate hundreds and hire 1,100 staff.JPM targets underpenetrated markets to win checking and deposits, supporting recurring NII.JPM uses branches to cross-sell cards, mortgages, small-business and wealth.JPMorgan (JPM) is leaning into an old-school growth lever in a digital era: physical distribution. The bank plans to open more than 160 new branches across more than 30 U.S. states in 2026, paired with renovations of hundreds of existing ...