分拆计划暂停，卡夫亨氏冲刺盈利性增长

Core Viewpoint - Kraft Heinz has paused its plan to split into two independent companies, reallocating approximately $600 million intended for the split towards marketing, sales capability building, R&D, product quality improvement, and strategic pricing adjustments [2][3]. Group 1: Business Strategy - The original plan aimed to simplify the business structure and enhance brand resource allocation and profitability by splitting into a North American grocery company and a global flavor enhancement company by the second half of 2026 [2]. - New CEO Steve Cahillane emphasized the need to focus all resources on operational plans to restore profitable growth, indicating that the current external environment is not conducive to proceeding with the split [2][3]. - The decision to pause the split is seen as a prudent strategy to minimize costs associated with the separation, which could include legal, tax, and system separation expenses [3]. Group 2: Management Changes - Nicolas Amaya will take over as the head of North American operations on February 23, 2026, succeeding Pedro Navio, reflecting a shift in management to stabilize the core business [3]. Group 3: Financial Performance - Kraft Heinz reported a revenue of $24.9 billion for 2025, a decline of 3.5% year-over-year, with a net loss of $5.8 billion and an organic net sales decrease of 3.4% [4]. - Sales volume fell by 4.1%, exacerbating the decline compared to the previous year's 3.5% drop, with declines in both North America and developed international markets, partially offset by growth in emerging markets [4]. - The company plans to increase R&D investment by approximately 20% and marketing investment to about 5.5% of net sales in 2026, aiming to enhance product quality and pricing strategies [4].