Core Viewpoint - Social platform Soul has submitted a listing application to the Hong Kong Stock Exchange, outlining its fundraising plans focused on AI development, global expansion, user base growth, and content development to strengthen its future growth strategy [1] Group 1: AI Development - AI capability development is a core focus of the fundraising, serving as the key competitive advantage for Soul. The company positions itself as an "AI + immersive social platform," with AI technology being the main engine for its business growth. The proprietary model, Soul X, enhances user interaction and matching efficiency, and the fundraising will further boost AI R&D investments, facilitating continuous upgrades of the Soul X model [4] - The enhancements in AI recommendations and AI-assisted dialogues aim to lower user expression barriers and provide a superior immersive interaction and emotional experience, solidifying the platform's technological edge in the AI + social sector [4] Group 2: Global Expansion - Global expansion is crucial for Soul to increase its market scale. The platform has built a substantial user base in China, with an average of 11 million daily active users as of August 31, 2025, 78.7% of whom are Gen Z. As the domestic market matures, expanding into overseas markets is essential for growth [4] - The fundraising will support Soul's global outreach, allowing it to promote its established AI + immersive social model in more countries and tap into the vast potential of the overseas emotional economy market, thereby enhancing brand influence and market share [4] Group 3: User Base and Content Development - Expanding the user base and developing diverse content are key strategies to enhance the platform's competitiveness. Soul plans to use the funds to broaden its user coverage and attract a wider range of users [5] - The company will also increase content development efforts to enrich interaction scenarios and content forms, catering to users' diverse social needs and emotional value demands. Continuous optimization and innovation of AI tools like AI filters and AI composition will provide users with richer interactive experiences, boosting user engagement and activity [5] Group 4: Financial Performance - Soul's robust financial performance provides a solid foundation for post-fundraising development. From 2022 to 2024, the company's revenue compound annual growth rate exceeds 15%, achieving stable profitability since 2023, with adjusted profits of 361 million yuan in 2023 and projected adjusted profits of 337 million yuan and 286 million yuan for 2024 and the first eight months of 2025, respectively [7] - In response to the tightening regulations on virtual social platforms, Soul has detailed its governance plans for addressing ethical risks such as algorithm bias and data security in its prospectus, demonstrating its commitment to compliant operations [7]
Soul加码AI与市场拓展,再冲港股夯实社交赛道优势
Sou Hu Cai Jing·2026-02-25 08:20