WPP's CEO to merge ad agencies in turnaround plan

WPP's CEO to merge ad agencies in turnaround plan | ReutersSkip to main content[Exclusive news, data and analytics for financial market professionalsLearn more aboutRefinitiv]The corporate logo of WPP is seen in this picture from 2018, obtained July 12, 2019. WPP/Handout via REUTERS [Purchase Licensing Rights, opens new tab]LONDON, Feb 26 (Reuters) - WPP [(WPP.L), opens new tab] will combine its agencies into a single company underpinned by AI and data, with four units including a new "WPP Creative", under ...