终结“幽灵外卖”，新规明确：平台须实地核查，资质动态核验

Core Viewpoint - The article discusses the new regulations introduced by the State Administration for Market Regulation to combat "ghost takeout" services, emphasizing the need for a comprehensive governance system that includes stringent qualification checks and dynamic supervision of online food delivery services [1][2]. Group 1: Regulatory Measures - The new regulations require food delivery platforms to conduct substantial reviews of merchants' qualifications, moving beyond mere document uploads to include on-site inspections to verify the authenticity of business licenses [1]. - Platforms must verify merchants' operating qualifications against data held by provincial market regulatory authorities, ensuring that any discrepancies prevent merchants from operating on the platform [2]. - A dynamic verification mechanism mandates that platforms must update and verify merchants' operational addresses and qualifications at least every six months to prevent the emergence of new "ghost" services [2]. Group 2: Goals and Expectations - The regulations aim to eliminate the breeding ground for "ghost takeout" services through a three-pronged approach: establishing a solid foundation, clearing the flow of information, and maintaining ongoing verification [2]. - The implementation of these regulations is expected to enhance consumer confidence in online food delivery services, leading to a more regulated and healthier market environment [2].