多措并举,从“一时火”到“一直火”(有所思)
Ren Min Ri Bao·2026-02-26 23:36

Core Viewpoint - Multiple cities in China are implementing innovative measures to boost inbound consumption, aiming to transform temporary spikes in spending into sustained growth [1][2] Group 1: Policy Initiatives - Guangzhou has established "immediate buy and return" centralized refund points, while Tianjin has launched the "Tianjin Traditional Chinese Medicine Tour," and Chongqing has introduced several international brand flagship stores [1] - The "14th Five-Year Plan" suggests cultivating international consumption center cities and expanding inbound consumption [1] Group 2: Market Trends - By 2025, the number of outbound tourists eligible for tax refunds is expected to increase by 305%, with sales of tax-refunded goods projected to rise by 95.9% year-on-year [1] - Topics like "bringing empty boxes to China" have gained traction on overseas social media platforms, indicating a growing interest in Chinese products [1] Group 3: Challenges and Solutions - There are still issues such as insufficient acceptance of foreign cards by small and medium-sized merchants, lack of smooth coordination in visa, customs, and consumption processes, and difficulties in finding change [1] - To enhance the consumption environment, it is crucial to address these bottlenecks and shortcomings, creating a more welcoming atmosphere for foreign tourists [1] Group 4: Supply and Product Development - China possesses a complete industrial system and strong supporting capabilities, enabling the provision of a wide range of high-quality products, which is essential for attracting foreign tourists [1] - Localities should focus on product innovation, developing high-quality goods that meet international aesthetic standards while showcasing regional cultural characteristics, thereby promoting the "Buy in China" brand [1] Group 5: Cultural Integration - Engaging with Chinese culture, such as visiting flower streets in Guangzhou, enjoying crosstalk in Tianjin, and tasting hot pot in Chongqing, is becoming a new trend for foreign tourists [2] - Deepening the integration of traditional Chinese culture, including intangible cultural heritage and performing arts, with the tourism industry can enhance the depth and breadth of foreign tourist spending in China [2] Group 6: Long-term Strategy - Sustaining inbound consumption requires a multi-faceted approach and comprehensive efforts beyond just innovative measures [2] - Promoting high-quality development of inbound consumption not only injects lasting momentum into China's economy but also fosters cultural exchanges, allowing foreign tourists to experience a real, three-dimensional, and comprehensive China [2]

多措并举,从“一时火”到“一直火”(有所思) - Reportify