外卖行业新规：外卖店名须与实体招牌一致，“无堂食”商家须标明

Core Viewpoint - The rapid development of the online food delivery industry has prompted the State Administration for Market Regulation to implement new regulations aimed at enhancing food safety standards in this sector [2][3]. Group 1: Regulatory Framework - The newly established regulations detail the responsibilities of food delivery platforms regarding merchant qualification audits, information disclosure, process control, and issue resolution throughout the entire management chain [2]. - Platforms are required to take responsibility for food safety at every operational stage, ensuring that they are accountable for the quality of food delivered, not just for generating revenue [2]. Group 2: Consumer Protection Measures - The regulations mandate that the names of online food stores must match the names displayed at their physical locations, and essential information such as operating qualifications and actual addresses must be prominently displayed on the main page [2]. - To address the issue of "fake addresses," the actual operating address must align with the address listed on the business qualification certificate [2]. Group 3: Compliance and Penalties - Delivery platforms that exclusively provide takeaway services must clearly indicate "no dine-in" on their main page, with this information also displayed on the platform's merchant list [3]. - The authorities plan to significantly increase penalties for violations, with fines reaching up to 200,000 yuan, and in severe cases, personal fines for platform executives could be imposed based on their previous year's income, ranging from one to ten times [3].