Guan Cha Zhe Wang·2026-02-27 09:53Core Insights - The article highlights the transformation of China's manufacturing industry from a cost advantage to a comprehensive capability advantage within the global manufacturing supply chain restructuring [1] - Midea Group's strategic collaboration with Xiamen Hexing Packaging marks a significant milestone in its journey to empower suppliers and accelerate the globalization of its To B business [1][4] Group 1: Partnership Evolution - The partnership between Midea and Hexing began in 2007, initially focusing on basic packaging for home appliances [3] - Over 18 years, Hexing has evolved into a leading packaging company in Asia, while Midea has transformed into a global supply chain leader, shifting their collaboration from single product supply to a comprehensive global industrial ecosystem [4] Group 2: Empowerment Mechanisms - Midea's empowerment strategy includes a multidimensional support system centered on management, technology, and digitalization, enhancing the collaborative capabilities across the supply chain [4] - Midea has implemented its MBS lean management model and stringent quality management systems in Hexing's development, facilitating a comprehensive management empowerment process [5] Group 3: Digital Transformation - Midea is driving Hexing's transformation from a traditional packaging company to a "packaging + IoT solutions" provider, resulting in an 8% reduction in packaging costs, a 15% decrease in transportation damage rates, and a 12% cut in logistics costs [5] Group 4: Globalization Strategy - Midea's "same boat" globalization strategy extends its supplier empowerment, crucial for the global rollout of its To B business [7] - Midea has over 40 years of overseas experience, having established resources in Southeast Asia, and Hexing has rapidly set up factories in Thailand and Indonesia in response to Midea's localization strategy [8] Group 5: New Market Development - The collaboration has expanded from traditional packaging to high-end manufacturing sectors such as energy storage and industrial robotics, reflecting Midea's strategic focus on new business areas [9] - Hexing's development of customized packaging solutions for energy storage and industrial robots illustrates the shift from single product supply to comprehensive solution offerings [9] Group 6: Financial Growth and Future Investments - Midea's To B business revenue has exceeded 100 billion yuan for two consecutive years, with plans to invest over 60 billion yuan in advanced fields like renewable energy and artificial intelligence over the next three years [11] - The partnership with Hexing exemplifies Midea's approach to driving industry-wide capability upgrades through data sharing, joint innovation, and mutual benefits [11] Group 7: Industry Implications - The collaboration model between Midea and Hexing provides valuable insights for the high-quality development of China's manufacturing industry amid the shift from inter-company competition to inter-industry competition [12] - The synergy between Midea's technological advancements and Hexing's rapid response capabilities fosters a positive cycle of collaborative development within the supply chain [13]