ENHANCED NAMES CALIWATER THE OFFICIAL HYDRATION PARTNER OF THE ENHANCED GAMES
CactusCactus(US:WHD) Prnewswire·2026-03-04 12:30

Core Insights - Enhanced has named Caliwater as the official hydration partner for the inaugural Enhanced Games, scheduled for May 24, 2026, at Resorts World Las Vegas [1] - The partnership aims to provide athletes with eco-friendly hydration options, aligning with Enhanced's mission to promote health and wellness [1] Company Overview - Enhanced is an elite sports competition and consumer products company focused on optimizing health, performance, and recovery for athletes and individuals [1] - Caliwater, co-founded by Vanessa Hudgens and Oliver Trevena, offers a cactus water product that is low in sugar and calories, promoting healthy lifestyles [1] Partnership Details - Under the agreement, Caliwater will be featured as the "Official Cactus Water of the Enhanced Games," providing hydration products across all athlete, media, and VIP areas during the event [1] - Caliwater's branding will also be present throughout the Enhanced Arena, enhancing visibility and engagement [1] Health and Sustainability Focus - Caliwater addresses the issue of chronic dehydration, with 75% of Americans considered chronically dehydrated, by offering a flavorful, low-sugar alternative [1] - The product contains as few as 25 calories and five grams of sugar, and is Kosher, vegan, and non-GMO, making it accessible to a wide consumer base [1] - Prickly pear cactus, the main ingredient, requires up to 80% less water than traditional crops, highlighting its sustainability [1] Business Development - Enhanced announced a business combination agreement with A Paradise Acquisition Corp. to bring its global sports business to U.S. public markets, pending regulatory review [1] - The Enhanced Games aim to champion scientific innovation and integrity in elite sports, providing financial incentives to athletes [2]

Cactus-ENHANCED NAMES CALIWATER THE OFFICIAL HYDRATION PARTNER OF THE ENHANCED GAMES - Reportify