Meta Expands Physical Retail Presence as Virtual Spaces Close
Meta PlatformsMeta Platforms(US:META) PYMNTS.com·2026-03-18 18:21

Group 1: Retail Expansion - Meta is expanding its physical retail presence by opening a new store on Fifth Avenue in Manhattan, signing a 10-year lease for a five-story building [2][3] - The new store follows previous initiatives, including a pop-up store in Los Angeles in 2024 and the introduction of the Meta Lab store, which allows visitors to experiment with AI smart glasses and virtual reality headsets [2] Group 2: Shift in Virtual Reality Focus - Meta announced that after June 17, its Meta Quest VR headsets will no longer access the Horizon Worlds app, which will transition to a mobile-only experience [7][8] - This change is part of a broader strategy to reduce focus on VR products, following a report of a 10% job cut in the Reality Labs division [8] Group 3: Infrastructure Agreement - Meta has formed a $27 billion infrastructure agreement with AI cloud company Nebius, which includes $12 billion of dedicated capacity across multiple locations [9] - The partnership will involve a large-scale deployment of the Nvidia Vera Rubin platform, with Meta agreeing to purchase additional compute capacity for up to $15 billion over five years [9][10]