快手2025年营收1428亿元
Bei Jing Shang Bao·2026-03-25 11:01

Core Insights - Kuaishou's revenue for Q4 2025 increased by 11.8% year-on-year to 39.6 billion yuan, with adjusted net profit reaching 5.5 billion yuan [1] - For the full year 2025, Kuaishou achieved a revenue of 142.8 billion yuan, a growth of 12.5% compared to 2024, and an adjusted net profit of 20.6 billion yuan, up 16.5% year-on-year [1] Revenue Breakdown - Online marketing services revenue grew from 72.4 billion yuan in 2024 to 81.5 billion yuan in 2025, reflecting a 12.5% increase, driven by the accelerated penetration and innovative applications of AI in online marketing [1] - Live streaming revenue increased from 37.1 billion yuan in 2024 to 39.1 billion yuan in 2025, marking a 5.5% growth [1] - Other services revenue rose significantly from 17.4 billion yuan in 2024 to 22.2 billion yuan in 2025, a 27.6% increase, primarily due to growth in e-commerce and Kuailing AI services [1] Kuailing AI Performance - In Q4 2025, Kuailing AI generated revenue of 340 million yuan, with a monthly revenue exceeding 20 million USD in December 2025, leading to an annual recurring revenue (ARR) run rate of 240 million USD [1] - By the end of 2025, Kuailing AI's global user base surpassed 60 million, having generated over 600 million videos and provided API services to more than 30,000 enterprise clients and developers [1] User Engagement - In Q4 2025, Kuaishou's average daily active users reached 408 million, while the average monthly active users stood at 741 million [2]

KUAISHOU-快手2025年营收1428亿元 - Reportify