Is Celsius Stock a Buy After Falling 49% From Its 52-Week High?

Shares of energy drink maker Celsius Holdings (CELH 4.64%) have taken a severe hit recently. Down a staggering 49% from its 52-week high of $66.74, the stock is currently trading at about $34 per share as of this writing. Much of the recent pressure on the stock stems from news that wholesale giant Costco recently launched a private-label Kirkland Signature energy drink. The new product is priced significantly lower than Celsius, sparking fears of intensifying competition and prompting a sharp sell-off in t ...