Philip Morris International Presents its Value Report 2025: change in motion

Core Insights - Philip Morris International (PMI) has released its Value Report 2025, which outlines the company's sustainable value creation strategy and introduces the Value Plan 2030+ aimed at guiding future growth [1][6]. Group 1: Business Transformation and Strategy - PMI has been transitioning away from cigarettes for over a decade, focusing on continuous improvement and adaptation to remain relevant in evolving markets [2]. - The company emphasizes that long-term financial success is tied to the health of its non-financial capitals, including natural, human, social, intellectual, and manufactured resources [3]. - PMI's Business Transformation Metrics (BTMs) provide stakeholders with clear indicators of progress towards a smoke-free future, highlighting significant achievements in product and operational impact [4]. Group 2: Smoke-Free Product Performance - As of 2025, PMI has approximately 43.5 million adult consumers of smoke-free products globally, with these products available in 106 markets [5]. - The net revenues from PMI's smoke-free business reached USD 16.9 billion, accounting for 41.5% of total annual net revenues [5]. - The company has invested over $16 billion since 2008 in developing smoke-free products, aiming to eliminate cigarette sales [9]. Group 3: Strategic Priorities and Sustainability - PMI has identified six strategic priorities in its Value Plan 2030+: consumer health impact, circularity, climate change, nature and biodiversity, workforce welfare, and value chain workers [6]. - The Value Plan aims to accelerate the growth of smoke-free products, make cigarettes obsolete, and explore wellness opportunities while maintaining responsible practices [6]. - PMI achieved a 46% reduction in absolute Scope 1 and 2 greenhouse gas emissions compared to 2019 and reached carbon neutrality in its direct operations [10].