Philip Morris Is Set To Surge In 2024

FABRICE COFFRINI/AFP via Getty ImagesBackground We last covered Philip Morris (NYSE:PM) in July of 2023--you can read the article by clicking here. At the time, we were bullish on the prospects of the long-downtrodden tobacco company as it seeks to diversify its offerings and move towards a 'smoke-free future.'  Since article, the stock has largely traded sideways, underperforming the market by a fairly wide margin.  KoyfinIn the last half-year, Philip Morris has delivered negative 4.5% on a total retur ...