McDonald's CosMc's draws over twice the traffic of a regular restaurant

CosMc’s, the drive-thru-only concept McDonald’s debuted just outside of Chicago last month, saw more than double the amount of traffic than a typical Golden Arches restaurant chainwide in December 2023, according to recent data.Per figures reported by business insights platform Placer.ai, CosMc’s also experienced more than triple the number of visitors per square foot, as the beverage-forward spinoff is smaller than the typical McDonald’s outpost, at roughly 2,500 square feet.For reference, of the roughly ...