Disney has a plan for winning over younger generations: video games

Disney is looking to capitalize on the love that younger generations have for video games with its newly-announced Epic Games deal. The entertainment giant has found millennials, Generation Z and Generation Alpha tend to spend a "significant amount" of their screen time on playing video games, CEO Bob Iger said on Wednesday evening’s earnings call. That trend, he said, made him conclude Disney has "to be there as soon as we possibly can in a very compelling way" and ultimately closed the deal with the video ...