Budweiser's ‘old-school' Super Bowl ad features Clydesdale horses in attempt to buck last year's controversy
ABInBev(BUD) Market Watch·2024-02-09 20:02
Budweiser has brought back its iconic Clydesdale horses in the company’s Super Bowl ad, as Anheuser-Busch touts a more traditional branding message after last year’s Bud Light controversy.The ad, entitled “Old-School Delivery,” marks the Clydesdale’s 46th Super Bowl appearance. A Labrador also features prominently in the ad, which Anheuser-Busch InBev ABI, -1.14% BUD, -1.67% describes as “a timeless message of resilience and determination that defines both the Budweiser brand and the American spirit.”“I thi ...